Client story · Telecom & media

Hyperlocal marketing for small businesses, built with KT

In a consortium with KT, AIO2O is co-developing ADO2 under a national R&D program and preparing integrated online and offline marketing that reaches Genie TV and in-store displays.

Client: KT Ad Convergence Business Team
Industry: Telecom & media
Solution: ADO2
Period: 2025–2026

KT Ad Convergence Business Team story image

Challenge

Automation tools were hard to use for stores without a marketer

Small businesses have no marketing specialists, so existing marketing automation tools are hard for them to use, and they have to manage online channels and in-store channels separately.

Approach

Create from one URL, publish online and offline together

In September 2025, a consortium with the Ad Convergence Business Team of KT's IPTV business unit was selected for the SME Technology Innovation Development Program (win-win cooperation track).
In December 2025, AIO2O signed an MOU with KT to commercialize an AI hyperlocal marketing platform for small businesses.
Enter a business URL and the AI analyzes the store details, then creates promotional lyrics, images, songs and videos suited to the business type.
In March 2026, ADO2 was unveiled to the global market for the first time at the KT Win-Win Pavilion at MWC 2026.

Results

What changed

Enter a URL and it creates marketing campaign content within five minutes.
It can publish to YouTube, Instagram, Naver Clip, in-store displays and Genie TV's neighborhood service at the same time.
It adds SEO and AEO tags automatically, raising search visibility by 25% or more.

Video